Already a fast-track brand, Skinnygirl Cocktails turned to an old ad platform for a pick-me-up. The company, founded by reality show star Bethenny Frankel, ran its first television commercial this week. “Drink Like A Lady” (video below) targets Skinnygirl’s core ...
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Feed SubscriptionGoogle forfeits $500 million for running illegal pharmacy ads
Google’s agreed to pay out $500 million to settle claims that it profited from ads for illegal Canadian pharmacies. It’s one of the biggest financial forfeiture penalties ever. By allowing the companies to place ads through the AdWords program, says ...
Read More »Facebook Ad Revenue To Surpass Google, Yahoo In 2011
Facebook’s U.S. advertising revenue will total roughly $2.2 billion in 2011, displacing Yahoo Inc to collect the biggest slice of online display advertising dollars, according to a new study. Facebook’s U.S. advertising revenue will give it a 17.7 percent share ...
Read More »Google Announces New Buy
Google Inc. has struck a deal to buy Admeld, a service that helps websites make more money from online advertising. The agreement announced Monday positions Google to add another potentially valuable weapon to its advertising arsenal. Google already sells the ...
Read More »Facebook founder launches new social network
New social networks seem to be popping up all over the place, but the latest, launching in beta today, has two things that set it apart: a focus on good causes and one of Facebook’s founders behind it. Jumo is ...
Read More »Facebook Critics: Does Behavioral Advertising by Any Other Name Smell as Foul?
Facebook CEO Mark Zuckerberg called it “the most transformative thing we’ve ever done on the Web,” and Ginger McCall, chief counsel for the Electronic Privacy Information Center, didn’t disagree. “I was stunned and shocked and somewhat awed by their brilliance, ...
Read More »YouTube’s New Look Draws Mostly Cheers
After months of planning and testing, the Internet’s No. 1 video-sharing site, YouTube, launched a new look and received mixed reviews. The redesign eliminates one of the chief irritants to tubesters: clutter. “Video is the center of our universe, and ...
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