The major fast food chains are all about chicken right now. The new CEO of McDonald’s told Business Week earlier this summer that they really wanted to focus on chicken. They’ve started testing chicken wings and it seems like other items aren’t far behind.
Now it seems that Burger King executives have caught chicken fever as well. The company’s new menu for fall, following their initial summer roll-out — which was the biggest menu change in the history of Burger King — has nine new menu items and eight of them are chicken. There are two new sandwiches, five new wraps and popcorn chicken.
Poultry isn’t Burger King’s only area of focus — it is also debuting a new raspberry fruit smoothie. That flavor is available this weekend as part of the chain’s $1 smoothie Labor Day promotion along with strawberry banana and tropical mango.
This is a limited-time only menu that is already getting tested in certain areas and will debut around Labor Day.